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You are here: The Job Explorer > Job Description > Television Program Manager

Television Program Manager Duties and Responsibilities

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Purpose of Classification:

Coordinates and monitors program scheduling for university television station(s) broadcasts. Prepares and updates schedules, screens and acquires programs and participates in program promotions.

Distinguishing Characteristics:

This is a specialized classification and not part of a series. Incumbents in this classification are required to work within strict deadlines inherent to the broadcasting industry.

Examples of Duties:

  • Supervises the activities of subordinates.
  • Previews and evaluates local, unsolicited independent, regional and national television programs to determine appropriateness for station usage.
  • Ensures program quality for broadcast by deciding whether program tape or film is technically acceptable.
  • Participates in program acquisition by recommending suitable programs for purchase.
  • Prepares and updates weekly/monthly program schedule by establishing program availability and determining the best time to air.
  • Responds to viewers' questions, comments and/or complaints regarding television programming/scheduling.
  • Prepares and maintains various departmental reports for submittal to supervisor such as program evaluations and preparation of audience research information; prepares and responds to various surveys such as program rating surveys.
  • Coordinates broadcast traffic and logging activities as it relates to program scheduling.
  • Develops alternatives to planned schedule; authorizes last minute changes and replaces material.
  • Participates in the development of station goals, policies and procedures.
  • Operates computer in order to maintain and update the program schedule.
  • Confers with promotional department to discuss content of programs scheduled to air; determines which programs to promote.
  • Ensures compliance with local, state and federal regulatory agencies in broadcasting; i.e., FCC rules governing broadcasting.

Knowledge, Skills and Abilities:

  • Knowledge of broadcasting rules and regulations (FCC).
  • Knowledge of broadcast scheduling techniques.
  • Skill in broadcast program evaluation.
  • Skill in both verbal and written communication.
  • Skill in use of mini computer with custom software.

Minimum Qualifications:

Bachelor's degree in Broadcasting, Communications or related field AND four years experience in program evaluation, acquisition and scheduling of radio and/or television programs; OR, Eight years experience in program evaluation, acquisition and scheduling of radio and/or television programs; OR, Any equivalent combination of experience and/or education from which comparable knowledge, skills and abilities have been achieved.


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